Alan Jones has publicly apologised for his remarks to New Zealand Prime Minister Jacinda Ardern.Credit:Sydney Morning Herald
In a letter sent on Friday to clients of the radio station,Mr Tate said these comments"fell below the community standards expected of us as[a] broadcaster".
"This incident has brought into sharp focus the need for all Macquarie Media broadcasters to ensure that the debate they bring to the microphone and the words they use are,at all times,respectful and reflect the standards expected today by our listeners,our clients,and the wider community,"he said.
He reminded advertisers that Jones had apologised for the comments and had not intended any harm.
"Through this incident,we have experienced the ability of offended groups to greatly amplify their complaints and to actively disrupt you,our clients and your staff,who have done no more than seek to engage with the audience which chooses to listen to us,"Mr Tate said in the letter.
"Of course,we have seen valued commercial partners withdraw from Alan's program,but the fact is we got it wrong in the first place and we must now do everything possible to ensure that doesn't happen again.
"To that end,we have already commenced,with Alan's encouragement and support,a full review of the 2GB/4BC Breakfast Show's content,presentation and controls with a specific focus on audience and guest/third party engagement. That review will extend into all 2GB/4BC programs."
He said Macquarie stations and presenters would continue to initiate and encourage debate on important issues but"must do so in language and tone that all of contemporary Australia finds acceptable"and apologised for any disruption to advertisers.