“As cost pressures start to fall,and we are already seeing evidence of that,inflation is starting to fall,interest rates will come down at the end of the year,and as the supply chains gets itself into good shape prices will fall and then logically prices should come down,” he said. “Whether they’ll go down to pre-pandemic,I don’t know,but I can see adjustments coming through”.
However,while ticket prices are expected to fall as inflation lowers and the industry comes to an ‘equilibrium’,Clark said demand for travel at current prices,which are above historic levels,remains strong.
“The demand for travel[after the pandemic] has been very strong,particularly out of places like Australia,but the interesting thing is they[passengers] are prepared to pay and fill not only higher aeroplanes but at the new price levels,” he said.
“So,that’s an interesting one for us because one wonders whether we were doing the right thing in the old days,or what would be the effect of all this on how we price our products in the future.”
“I want a fair margin for the business[and] to do the right thing by the consumers give them a fair price which allows all those things to fall into place.”
Clark said the opening of the Chinese market will speed up the aviation industry’s pandemic recovery.
“When the Chinese market is allowed to fly again to the level that he could,then you’ve got a couple of 100 million people that are going to be on the go,many of whom will come here[Australia],and then we’ll go to Europe,America,” he said.