Brianna Inturrisi was moved by Invisible Children’s video.Credit:Angela Wylie
Invisible Children hopes that by December 31 this year,Kony will have been arrested. To make that happen,it wants to make Kony the most famous man in the world so that the West - and specifically the US - will have no choice but to act.
''Invisible Children is not the first organisation to leverage social media to do good,''says Debbie Haski-Leventhal,of Macquarie Graduate School of Management.''What's remarkable is how fast it has taken off.''
Joseph Kony.Credit:Reuters
She says the film has been online for about two weeks. On Monday,it was seen by at most 20 people worldwide. By Wednesday night,parents of teenagers all over Melbourne were being pestered to pull out their credit cards in support.
In the past two days on YouTube,it has had more than 15 million views. Last night,it was screened in full on Ten.
Among those it has touched is Brianna Inturrisi,a year-12 student at Brunswick Secondary College.''When I watched the video the first time I was in shock,''she says.''I cried,and I don't cry at many things. The second time I watched it I wrote down a lot of quotes,things that touched me. I wanted to see what I could do at that very moment,so I pledged my support,put down my details,and shared it on Facebook.''
Brianna wants to stage a day of action at her school and intends to take part in the Cover The Night action planned for April 20,in which activists around the world are urged to